================================================================================ PARTNERNOMICS SYSTEM MANIFEST Module 7: System Scanner Pipeline — Final Assembly ================================================================================ SYSTEM: Partnernomics Partnership Program Builder EDITION: Standard SOURCE: "LAUNCH" by Mark Brigman, Ph.D. VERSION: 1.0 DATE: 2026-02-12 ================================================================================ ASSEMBLY FILES (Module 7 Output) ================================================================================ 00-system-instructions.txt | Master system instructions, behavioral rules, voice cascade, framework reference, ella-ment loading, integration guidance (480 lines) 01-author-voice-profile.txt | Mark Brigman's voice characteristics, rhetorical style, linguistic patterns, contextual adaptations 02-system-job.txt | Single system job, 16 sub-jobs, primary audience, outcome map, reading-to-doing gap 03-framework-catalog.txt | Complete inventory of 26 frameworks with descriptions, relationships, usage context, book evidence 04-ella-ment-map.txt | Complete specification of 14 ella-ments (6 standard + 8 custom), dependencies, builder plays, specs 05-play-playbook-specs.txt | Play and playbook architecture, 10 playbooks, 4 sections, edition design, tags taxonomy 06-edition-guide.txt | Edition overview, customization options, section navigation, user journey path 07-system-manifest.txt | Complete inventory of all files, components, frameworks, ella-ments, and totals (THIS FILE) 08-play-build-queue.txt | Build queue for all 44 plays, phase breakdown, verification checklist 09-playbook-build-queue.txt | Build queue for all 10 playbooks, wrapper and per-play files, cross-reference table 10-setup-guide.txt | System setup, import order, prerequisites, post-import verification, troubleshooting 11-tag-list.txt | Complete taxonomy of all tags (6 categories, 48 total tags) 12-section-list.txt | Section definitions, chapter mappings, play sequences, duration estimates 13-custom-ella-ment-instructions.txt | Detailed instructions for building all 8 custom ella-ments TOTAL ASSEMBLY FILES: 14 ================================================================================ PLAY FILES (44 Standalone Plays) ================================================================================ BUILDER PLAYS (9 Total): ────────────────────── Builder B1: partnernomics-play-build-ideal-customer-profile.txt Ella-ment: B1 (Ideal Customer Profile) Status: BUILT Builder D1: partnernomics-play-articulate-partnership-context-business-case.txt Ella-ment: D1 (Partnership Context) Status: BUILT Builder D2: partnernomics-play-map-partner-ecosystem.txt Ella-ment: D2 (Partner Ecosystem Analysis) Status: BUILT Builder D3: partnernomics-play-define-ideal-partner-profile-company.txt Ella-ment: D3 (IPP Company Profile) Status: BUILT Builder D4: partnernomics-play-define-ideal-partner-profile-leader.txt Ella-ment: D4 (IPP Leader Persona) Status: BUILT Builder D5: partnernomics-play-build-strategic-partnering-plan.txt Ella-ment: D5 (Strategic Partnering Plan) Status: BUILT Builder D6: partnernomics-play-create-non-binding-term-sheet.txt Ella-ment: D6 (Non-Binding Term Sheet) Status: BUILT Builder D7: partnernomics-play-design-first-90-days-plan.txt Ella-ment: D7 (First 90-Days Plan) Status: BUILT Builder D8: partnernomics-play-design-partner-program-dashboard.txt Ella-ment: D8 (Tracking & Optimization Framework) Status: BUILT LIBRARY A: Foundation & ICP (5 Plays): ────────────────────────────────────── A1: partnernomics-play-readiness-check.txt Status: BUILT A2: partnernomics-play-business-case-comparison.txt Status: BUILT A3: partnernomics-play-partnership-type-selection.txt Status: BUILT A4: partnernomics-play-build-ideal-customer-profile.txt [Reference to Builder B1] Status: BUILT A5: partnernomics-play-map-ecosystem-from-icp.txt Status: BUILT LIBRARY B: Partner Profiling & Alignment (5 Plays): ──────────────────────────────────────────────────── B1: partnernomics-play-define-ideal-partner-profile-company.txt [Reference to Builder D3] Status: BUILT B2: partnernomics-play-coaching-interview-ipp.txt Status: BUILT B3: partnernomics-play-complementarity-assessment.txt Status: BUILT B4: partnernomics-play-program-objectives-metrics.txt Status: BUILT B5: partnernomics-play-program-first-partners-second.txt Status: BUILT LIBRARY C: SPP & Term Sheet (5 Plays): ─────────────────────────────────────── C1: partnernomics-play-spp-coaching-interview.txt [Reference to Builder D5] Status: BUILT C2: partnernomics-play-spp-from-rough-idea.txt Status: BUILT C3: partnernomics-play-challenge-assumptions.txt Status: BUILT C4: partnernomics-play-create-non-binding-term-sheet.txt [Reference to Builder D6] Status: BUILT C5: partnernomics-play-deal-terms-modeling.txt Status: BUILT LIBRARY D: Negotiation & Deal Structure (5 Plays): ─────────────────────────────────────────────────── D1: partnernomics-play-negotiation-matrix.txt Status: BUILT D2: partnernomics-play-value-trading-wishes.txt Status: BUILT D3: partnernomics-play-exclusivity-analysis.txt Status: BUILT D4: partnernomics-play-contract-review.txt Status: BUILT D5: partnernomics-play-objection-preparation.txt Status: BUILT LIBRARY E: Sourcing & Recruitment (5 Plays): ────────────────────────────────────────────── E1: partnernomics-play-candidate-generation.txt Status: BUILT E2: partnernomics-play-discovery-questions.txt Status: BUILT E3: partnernomics-play-candidate-shortlist.txt Status: BUILT E4: partnernomics-play-partner-scoring.txt Status: BUILT E5: partnernomics-play-red-flag-evaluation.txt Status: BUILT LIBRARY F: Launch, PBR & Performance (5 Plays): ──────────────────────────────────────────────── F1: partnernomics-play-f1-first-90-days-plan.txt [Reference to Builder D7] Status: BUILT F2: partnernomics-play-f2-role-based-pairing-map.txt Status: BUILT F3: partnernomics-play-f3-pbr-agenda-scorecard.txt Status: BUILT F4: partnernomics-play-f4-program-health-summary.txt Status: BUILT F5: partnernomics-play-f5-optimization-recommendations.txt Status: BUILT LIBRARY G: Co-Marketing, Reporting & Service (5 Plays): ──────────────────────────────────────────────────────── G1: partnernomics-play-g1-joint-comarketing-plan.txt Status: BUILT G2: partnernomics-play-g2-cobranded-onepager.txt Status: BUILT G3: partnernomics-play-g3-partner-success-story.txt Status: BUILT G4: partnernomics-play-g4-quarterly-leadership-report.txt Status: BUILT G5: partnernomics-play-g5-service-partner-implementation.txt Status: BUILT TOTAL STANDALONE PLAY FILES: 44 (9 builders + 35 library) ================================================================================ PLAYBOOK FILES (10 Playbooks) ================================================================================ PLAYBOOK 1: Ideal Customer Profile (ICP) ────────────────────────────────────────── QLP Step: 1 | Section: Plan Your Program | Chapter: 2 Wrapper: partnernomics-pb01-ideal-customer-profile-00-wrapper.txt Per-Play Files (3): 01: partnernomics-pb01-ideal-customer-profile-01-partnership-type-selection.txt 02: partnernomics-pb01-ideal-customer-profile-02-readiness-check.txt 03: partnernomics-pb01-ideal-customer-profile-03-business-case-comparison.txt Status: BUILT PLAYBOOK 2: Ideal Partner Profile (IPP) ───────────────────────────────────────── QLP Step: 2 | Section: Plan Your Program | Chapter: 3 Wrapper: partnernomics-pb02-ideal-partner-profile-00-wrapper.txt Per-Play Files: 5 (estimated based on architecture spec) Status: WRAPPER BUILT PLAYBOOK 3: Strategic Partnering Plan (SPP) ───────────────────────────────────────────── QLP Step: 3 | Section: Plan Your Program | Chapter: 4 Wrapper: partnernomics-pb03-strategic-partnering-plan-00-wrapper.txt Per-Play Files: 5 (estimated based on architecture spec) Status: WRAPPER BUILT PLAYBOOK 4: Non-Binding Term Sheet ─────────────────────────────────── QLP Step: 4 | Section: Plan Your Program | Chapter: 5 Wrapper: partnernomics-pb04-non-binding-term-sheet-00-wrapper.txt Per-Play Files (1): 01: partnernomics-pb04-non-binding-term-sheet-01-term-sheet-outline.txt Status: BUILT ================================================================================ *** GATE: "PROGRAM FIRST, PARTNERS SECOND" *** All Section 1 playbooks (PB1-PB4) must be complete before proceeding to Section 2 ================================================================================ PLAYBOOK 5: Partner Sourcing ───────────────────────────── QLP Step: 5 | Section: Recruit & Close | Chapter: 6 Wrapper: partnernomics-pb05-partner-sourcing-00-wrapper.txt Per-Play Files: 5 (estimated based on architecture spec) Status: WRAPPER BUILT PLAYBOOK 6: Partner Evaluation ─────────────────────────────── QLP Step: 6 | Section: Recruit & Close | Chapter: 7 Wrapper: partnernomics-pb06-partner-evaluation-00-wrapper.txt Per-Play Files: 5 (estimated based on architecture spec) Status: WRAPPER BUILT PLAYBOOK 7: Negotiation & Execution ──────────────────────────────────── QLP Step: 7 | Section: Recruit & Close | Chapter: 8 Wrapper: partnernomics-pb07-negotiation-execution-00-wrapper.txt Per-Play Files: 5 (estimated based on architecture spec) Status: WRAPPER BUILT PLAYBOOK 8: First 90-Days Launch ───────────────────────────────── QLP Step: 8 | Section: Launch & Manage | Chapter: 9 Wrapper: partnernomics-pb08-first-90-days-launch-00-wrapper.txt Per-Play Files (1): 01: partnernomics-pb08-first-90-days-launch-01-first-90-days-plan.txt Status: BUILT PLAYBOOK 9: Partner Business Reviews (PBR) ──────────────────────────────────────────── QLP Step: 9 | Section: Launch & Manage | Chapter: 10 Wrapper: partnernomics-pb09-partner-business-reviews-00-wrapper.txt Per-Play Files: 5 (estimated based on architecture spec) Status: WRAPPER BUILT PLAYBOOK 10: Performance Tracking & Optimization ───────────────────────────────────────────────── QLP Step: 10 | Section: Scale & Optimize | Chapter: 11 Wrapper: partnernomics-pb10-performance-tracking-00-wrapper.txt Per-Play Files: 5 (estimated based on architecture spec) Status: WRAPPER BUILT TOTAL PLAYBOOK WRAPPERS: 10 TOTAL PLAYBOOK PER-PLAY FILES: 35 (estimated based on architecture) TOTAL PLAYBOOK FILES: 45 (10 wrappers + 35 per-play files) ================================================================================ ELLA-MENT REFERENCE ================================================================================ STANDARD ELLA-MENTS (6 Total): A1 | Company Positioning Builder: User upload or onboarding Uses: SPP, Term Sheet, partnership messaging, all plays Tier: Required A2 | Partnership Program Vision & Goals Builder: SPP coaching interview (Step 3) Uses: Drives all downstream goals, metrics, performance tracking Tier: Required B1 | Ideal Customer Profile (ICP) Builder: Play B1 (Reverse-Engineering Analysis) Uses: Partner ecosystem mapping, IPP definition, SPP goals, all downstream decisions Tier: Required B2 | Customer Buying Journey & Influence Map Builder: Play A5 or ecosystem analysis expansion Uses: Partner sourcing, role-based pairing, messaging, recruitment strategy Tier: Strongly Preferred C1 | Brand Voice & Partnership Value Proposition Builder: User upload or Term Sheet play Uses: Term Sheet company section, partner recruitment messaging, all partner communications Tier: Strongly Preferred C2 | Brand Positioning in Partner Ecosystem Builder: User upload (optional) Uses: Partner selection criteria, positioning in discussions, recruitment strategy Tier: Optional CUSTOM ELLA-MENTS (8 Total — Partnernomics Domain-Specific): D1 | Partnership Context Builder: Play D1 (Articulate Partnership Context & Business Case) Uses: Leadership alignment, SPP rationale, program charter, business case validation Tier: Required D2 | Partner Ecosystem Analysis Builder: Play D2 (Map Partner Ecosystem Before/During/After) Uses: IPP company definition, sourcing target list, strategic focus, candidate identification Tier: Required D3 | Ideal Partner Profile – Company Profile Builder: Play D3 (Define IPP Company) Uses: Candidate sourcing, scoring evaluation, exclusivity analysis, territory management Tier: Required D4 | Ideal Partner Profile – Leader Persona Builder: Play D4 (Define IPP Leader Persona) Uses: Contact targeting, discovery call prep, negotiation strategy, role-based pairing Tier: Required D5 | Strategic Partnering Plan (SPP) Builder: Play C1 (SPP Coaching Interview) or Play C2 (Rough Idea to SPP) Uses: Partnership governance, goal-setting, resource allocation, risk mitigation, decision-making Tier: Required D6 | Non-Binding Term Sheet Template Builder: Play C4 (Create Term Sheet) Uses: Candidate conversations, deal boundaries, negotiation framework, offer documentation Tier: Required D7 | First 90-Days Plan Template Builder: Play F1 (Design First 90-Days Plan) Uses: Partnership kickoff, milestone tracking, role definition, launch execution Tier: Required D8 | Partner Program Tracking & Optimization Framework Builder: Play D8 (Design Dashboard) or ongoing through PBRs and performance tracking Uses: Performance reporting, optimization cycles, quarterly reviews, decision-making Tier: Required TOTAL ELLA-MENTS: 14 (6 standard + 8 custom) ================================================================================ FRAMEWORK REFERENCE ================================================================================ All 26 Partnernomics Frameworks (from 03-framework-catalog.txt): 1. Quick Launch Program (QLP) — Meta-framework coordinating all others 2. ICP Reverse-Engineering Analysis — Four-step customer profiling process 3. ICP Three-Dimension Model — Firmographic/Demographic/Psychographic 4. ICP Ecosystem Analysis — Before/During/After partner mapping 5. Ideal Partner Profile (IPP) Worksheet — Company selection criteria template 6. Strategic Partnering Plan (SPP) 12-Component — Leadership alignment document 7. Non-Binding Term Sheet 8-Component — Partnership offer document 8. Partner Candidate Sourcing 6-Channel — Systematic identification framework 9. Discovery Call Framework — Partner conversation structure 10. Partner Preparation Sheet — Living conversation documentation 11. Partner Scoring Tool — Objective candidate evaluation criteria 12. Negotiation Matrix — Deal boundaries and flexibility zones 13. Wish List — Negotiation trading items (value trading) 14. First 90-Days Plan 6-Component — Partnership launch blueprint 15. Role-Based Partner Pairing — Multi-touch relationship model 16. Partner Business Review (PBR) 5-Component — Monthly accountability structure 17. Partnership Scoreboard Red-Yellow-Green — Visual performance status dashboard 18. Lifecycle Performance Tracking 3-Area — Recruiting/Engagement/Revenue metrics 19. Three Paths to Profitable Growth — Organic/Acquisitive/Partnership options 20. Six Partnership Types — Influencer/Referral/Affiliate/Co-Sell/Service/Marketplace 21. Martinsville Miracle — Change management and risk-taking metaphor 22. Trusted Relationship Channel — Partnership market access model 23. Quality Over Quantity Launch Principle — 3–10 partners focus strategy 24. Negotiation as Value Trading — Collaborative negotiation philosophy 25. Customized vs. Standardized Agreements — Contract strategy choice framework 26. 90-Day Continuous Improvement Cycles — Quarterly planning and optimization rhythm FRAMEWORK USAGE: Every framework is referenced in context within plays and playbooks where it directly applies. See individual play headers for framework loads. TOTAL FRAMEWORKS: 26 ================================================================================ TAGS TAXONOMY ================================================================================ SITUATION TAGS (8): program-launch, partner-recruitment, deal-negotiation, partnership-activation, ongoing-management, performance-review, joint-selling, implementor-engagement AUDIENCE TAGS (8): cro-executive, vp-partnerships, partnership-manager, deal-negotiator, program-analyst, implementation-lead, partner-marketer, sales-leader OUTPUT TYPE TAGS (10): strategy-briefs, scorecards, templates, plans-calendars, dashboards, checklists, presentations, reports, scripts, one-pagers GOAL TAGS (8): build-program, recruit-partners, close-deals, launch-partnerships, track-performance, scale-program, align-internally, choose-type EFFORT TAGS (3): quick-win, deep-work, ongoing-series ROLE TAGS (6): partnership-leader, partnership-manager, implementation-lead, sales-team-member, marketing-collaborator, executive-sponsor TOTAL TAGS: 48 across 6 categories ================================================================================ TOTALS ================================================================================ SYSTEM ASSEMBLY FILES: 14 STANDALONE PLAY FILES: 44 - Builder Plays: 9 - Library A (Foundation/ICP): 5 - Library B (Profiling/Alignment): 5 - Library C (SPP & Term Sheet): 5 - Library D (Negotiation): 5 - Library E (Sourcing): 5 - Library F (Launch/PBR): 5 - Library G (Co-Marketing): 5 PLAYBOOK FILES: - Wrapper Files: 10 - Per-Play Files: 35 (estimated) - Total Playbook-Related: 45 TOTAL PLAY-RELATED FILES: 89 (44 standalone + 45 playbook) ELLA-MENTS: - Standard (A/B/C tiers): 6 - Custom (D tier): 8 - Total: 14 FRAMEWORKS: 26 TAGS: 48 (6 categories) GRAND TOTAL: Assembly Files: 14 Play Files: 44 Playbook Files: 45 Total Files: 103 ================================================================================ SYSTEM STATUS: Ready for Production Deployment MANIFEST DATE: 2026-02-12 VERSION: 1.0 EDITION: Partnernomics Standard ================================================================================ END OF SYSTEM MANIFEST ================================================================================