Playbooks

Standard Playbooks

1

Research Local Legal Market Conditions

Generate comprehensive market analysis reports including competitor research, pricing dynamics, and local legal service gaps to establish your practice positioning.

2

Craft My Law Firm Brand Guide

Build a complete brand guide with messaging, tone, visual direction, and positioning that sets your practice apart in your legal market.

3

Build My Attorney Brand Voice

Define your unique voice and personality that will be consistently reflected across all AI-generated communications and content.

4

Set My Practice Goals

Establish clear business objectives and KPIs that will guide your AI assistant in prioritizing activities and measuring success.

Standard Playbooks

1

Research a Potential Client

Get AI-powered client analysis including background research, legal needs assessment, and unique approach recommendations to win the case.

2

Prep for a Client Discovery Call

Generate personalized talking points, questions to ask, and value propositions tailored to the specific client and legal matter.

3

Build a Client Acquisition Strategy

Create a comprehensive marketing strategy with timelines, channels, messaging, and tactics customized for your practice area and target clients.

4

Build a Client Presentation

Generate a professional, data-driven presentation with case analysis, legal strategy, and your approach to win the prospective client.

5

Confirm the Engagement

Create follow-up communications, onboarding materials, and next-step documentation to professionally secure and start the attorney-client relationship.

Standard Playbooks

1

Build Client Communication Templates

Generate professional email templates, status updates, and client communication materials for consistent, clear legal service delivery.

2

Create Case Progress Reports

Develop templates and systems for regular client updates, case status reports, and milestone communications that build trust and transparency.

3

Draft Client Education Content

Generate educational materials, FAQs, and process explanations that help clients understand their legal matters and your service value.

4

Client Satisfaction & Retention

Create feedback systems, satisfaction surveys, and retention strategies to ensure excellent client experience and long-term relationships.

Standard Playbooks

1

Establish Legal Content Pillars

Define the key themes and topics that will guide all your practice content, ensuring consistency and strategic focus across all marketing efforts.

2

Build Legal Content Calendar

Generate a comprehensive editorial calendar with topics, formats, channels, and timing for consistent legal practice marketing.

Build Referral Network

Create compelling outreach content, relationship-building campaigns, and referral materials to grow your professional network and referral sources.

Stay Top of Mind with Centers of Influence

Develop nurture campaigns and value-add content for referral partners, other attorneys, and professional contacts in your legal community.

Local Legal SEO Domination

Plan and execute local search optimization campaigns for legal services, positioning yourself as the go-to attorney in your area and practice areas.

Legal Practice Social Media

Generate practice-branded social content highlighting legal expertise, community involvement, and professional achievements while maintaining ethical compliance.